Poznań Becomes the Beauty Capital! Guinness Record and Top Names at LOOK and beautyVISION
Looking for the most important beauty industry event of 2026? On April 11–12, MTP Poznań EXPO will become the capital of hairdressing, cosmetics, and aesthetic medicine. Check why this year’s edition of LOOK and beautyVISION is a must-attend event for every professional.
Guinness Record and Master of Beauty Championships
On Saturday, April 11, all eyes will be on the initiative by the Fale Loki Koki brand, aiming to set an official Guinness World Record. The plan? A team of renowned hairdressers must dye more than 221 heads in eight hours and place Polish hairdressing in the pages of world history. It will be an intense race against time and a test of precision at the highest level. For those seeking competitive excitement in styling, the Master of Beauty championships, Nails Olympic International, and InterLash Championships will begin.
New for 2026: Aesthetic medicine and major stages
MTP will also host some of the biggest names in the Polish industry. On the Hair & Beauty Stage and the Barber Stage, you will see, among others, Maxineczka, Barber Czaruje, and Adam Szulc. The absolute highlight of this edition is the introduction of aesthetic medicine into the main program – trends and practical insights from the field will be presented by Dr. Marta Bogusz and Dr. Anna Wojciechowicz-Zembol.
The fair opens at 10:00 AM and closes at 6:00 PM. Tickets are available exclusively in the Grupa MTP app and on ToBilet.pl.
All details and the lecture schedule can be found HERE.